Opening Up the Power of Voice of Data and How It Can Convert Manufacturing Facilities

4/5/23 2:28 PM

Manufacturing facilities are constantly looking for ways to improve their processes and increase productivity. One way to achieve this is by utilizing the voice of data product development. Voice of data product development is a process that involves collecting data from various sources, such as customers, suppliers, and employees, and using that data to inform product development decisions. In this blog post, we will discuss the benefits of using the voice of data product development in manufacturing facilities, the different types of data that can be collected, and the steps involved in implementing this process.

What is Voice of Data?

The term "voice of data" in manufacturing refers to the practice of using data analytics and digital technologies to collect, analyze, and interpret data from various sources within a manufacturing environment. This data can include machine-generated data, operational data, customer data, and other relevant information.

Benefits of Voice of Data Product Development

There are several benefits to using the voice of data product development in manufacturing facilities. The first benefit is that it can lead to more innovative and successful products. By collecting data from customers, suppliers, and employees, manufacturing facilities can gain insights into what their target audience wants and needs. This can help them develop products that are more aligned with customer expectations and preferences, which can lead to increased sales and customer loyalty.

Another benefit of using the voice of data product development is that it can help reduce the risk of product failures. By collecting data from multiple sources, manufacturing facilities can identify potential issues with their products before they are released to the market. This can help them make necessary improvements or changes to their products, which can ultimately lead to greater success in the marketplace.

Types of Data that Can Be Collected

There are several types of data that manufacturing facilities can collect as part of their voice of data product development process. The first type of data is customer feedback. This can be collected through surveys, focus groups, and other forms of market research. Customer feedback can provide valuable insights into what customers like and dislike about a product, what features they would like to see added or removed, and what their overall experience has been with the product.

Another type of data that can be collected is employee feedback. This can be done through surveys, interviews, and other forms of communication. Employee feedback can provide valuable insights into how a product is manufactured and how it can be improved. This can help manufacturing facilities identify potential quality control issues and other areas for improvement.

Supplier feedback is also an important type of data that can be collected. Suppliers can provide valuable insights into the materials and components used to manufacture a product. They can also provide feedback on the manufacturing process itself, which can help identify potential bottlenecks or areas for improvement.

Steps to Implementing Voice of Data Product Development

Implementing the voice of data product development process in a manufacturing facility involves several steps. The first step is to identify the types of data that will be collected and the sources from which that data will be collected. This can involve conducting market research, identifying key suppliers, and engaging with employees to identify potential areas for improvement.

The next step is to establish a system for collecting and analyzing the data. This can involve setting up surveys, conducting interviews, and establishing a process for collecting feedback from suppliers and employees. It is also important to establish a process for analyzing the data and identifying key insights.

Once the data has been collected and analyzed, the next step is to use that data to inform product development decisions. This can involve making changes to existing products, developing new products that are more aligned with customer needs and preferences, and identifying new market opportunities.

 

Using the voice of data product development can help manufacturing facilities stay ahead of their competitors. By collecting and analyzing data from various sources, manufacturing facilities can identify emerging trends and market opportunities. This can help them develop products that are more innovative and relevant to their target audience, which can give them a competitive edge in the marketplace.  It is important to monitor and evaluate the success of the voice of data product development process. This can involve tracking sales data, monitoring customer feedback, and assessing employee satisfaction with the process. 

Topics: opportunity, materials planning, manufacturing process, data, productivity

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